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How Hip Hop Became Hit Pop

Last year, hip hop turned 50 years old. And over this time, it has utterly transformed U.S. culture: look around, and it’s hard to see or hear something that hasn’t been influenced by the young people of color who fashioned, developed, and championed hip hop culture. Hip hop is the mainstream. How exactly did this happen? Join Amy Coddington as she analyzes the critical role commercial radio stations had in this transformation, examining how the racial organization of the radio industry influenced the way hip hop music was sold to the American public.

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